German designer Guido Bittner created the font in 2003. VS Expectation was first used on the Christmas card for Bittner's Wiesbaden design studio, like VorSicht. This delicate series of letters maintains a handwritten feel, in part because it began as a digitalization of Bittner's own handwriting. VS Expectation Swash includes additional swash letters, which can be paired with regular version of VS Expectation to create superior effects. VS Expectation is included in the Linotype Library. VS Expectation is a trademark of Heidelberger Druckmaschinen AG, which may be registered in certain jurisdictions, exclusively licensed through Linotype GmbH, a wholly owned subsidiary of Heidelberger Druckmaschinen AG.