The Swift™ font family was designed by Gerard Unger and released by the German firm Dr.-Ing Rudolf Hell GmbH in 1987 after a three year design period. The lines of the characters follow the sweeping motions of the similarly named bird; the typeface is presently available in twenty-four variants.
As a young man, Dutch typographer Gerard Unger studied graphic design, typography and type design, graduating in 1967 before taking a position at Total Design, Prad and Joh. Enschedé. However, Unger subsequently decided to take an independent route, establishing himself as a freelancer in 1975.
It was after this exit from the mainstream design world that Unger’s type creation began to flourish. Working with the German company Dr.-Ing. Rudolf Hell GmbH (often referred to simply as “Hell”), Unger released the Swift typeface in the mid eighties, partially to cater to the newspaper industry. In the earlier half of the nineteen-eighties, newspaper production was much less refined than later on, produced on rotary presses at very high speed, leading to a loss of legibility.
Swift addressed this early problem with its robust contours, rendering the printed word much more clearly. By 1995, Unger was publishing his fonts online and re-released Swift as the Swift 2.0™ font family, using a completely new set of characters rendered in Postscript. In 2009, Unger worked with Linotype to create an extended character set and the Neue Swift™ font family was born. The newly refined font family also introduced many new glyphs per letter, allowing the publication of an expanded number of languages.
When the Swift font family was released, it found widespread success in the printing industry. Its clarity on the high speed presses of the day made it a formidable force to be reckoned with in the typographic world. Almost immediately after its release, the Italian newspaper il manifesto began using the typeface for headlining purposes. Later, the Belgian newspaper De Morgen also started using Swift in its publications. Before being redesigned in 2000, How magazine used Swift extensively.
Swift has found itself widely used in book publishing as well; one example is the well known Type and Typography by Phil Baines and Andrew Haslam. In the former case, the font was modified as an example of the process of utilizing a typeface for printing purposes.
Licenses for desktop fonts
A typical desktop font EULA will allow you to install the font on your computer for use with authoring tools including word processors, design tools and other applications that permit font selection. Fonts can also be used for creation of print documents, static images (JPEG, TIFF, PNG) and logos. The cost of a desktop font license is determined by the number of workstations on which the font is to be used.View the desktop EULA for this family
Licenses for Fonts.com Web Fonts subscriptions
The Fonts.com Web Fonts license provides access to a selection of fonts for use on websites for use with CSS@font-face. Font delivery from our global network is available through all subscriptions – even our free plan. Some plans include the option to self-host, access to desktop fonts, and use of our FontExplorer X font manager and Typecast design application. The price of a plan is determined by its pageview allowance and other features included.View the Fonts.com Web Fonts subscription license agreement
Licenses for mobile apps
A mobile app license permits the embedding of the font into the iOS, Android or Windows RT mobile platforms. Licenses are platform-specific meaning a separate license is required for each platform the font is embedded into. Licenses remain valid for the total operating life of the app and a new license is not required to cover free updates to the app.Learn more about licenses for mobile apps
Licenses for electronic publications (ePubs)
An electronic publication license can be used for the embedding of fonts into electronic documents including e-books, e-magazines and e-newspapers. A license covers only a single title but is valid for the full operating life of that title. Every issue of an e-magazine, e-newspaper or other form of e-periodical is considered a separate, new publication. Format variations do not count as separate publications. If a publication is updated and distributed to existing users, a new license is not required. However, updated versions issued to new customers are defined as new publications and require a separate license.Learn more about licensed for EPUBS
Server licenses authorize the installation of a font on a server that is accessed by remote users or website visitors. These licenses are commonly used by Web-based businesses providing goods that are personalized by its users such as business cards, images with captions and personalized merchandise. Users are not allowed to download the font file and the font may not be used outside the server environment. The font may not be employed for a software as a service (SaaS) application in which the service is the actual product and not the means of providing the product. Server licenses cover a set number of CPU cores on production servers (development servers are not counted) on which the font is installed. The license is valid for 1 year.Learn more about server licenses