The best typography for a hard copy brochure may not be ideal for the Web. Typography for the screen requires a modified set of rules from what many may be familiar with. This module will explore those rules and explain the differences.

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  Eight Tips for Type on the Web

  Typography is, percentage-wise, the largest component of most websites. Using type effectively is key to attracting viewers who will stay on the site to read, to learn, to shop or to socialize.

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  Choosing Text Typefaces for the Web

  The increasingly sophisticated digital environment offers a realm of expanded possibilities for typography on the Web, both technically and creatively. The availability of fonts optimized specifically for the Web is a major contributor to this development.

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  Typographic Emphasis in Digital Media

  The most common ways to achieve emphasis in digital media are similar to the techniques used in print, but with an important proviso: the appearance of on-screen typography is often fluid rather than fixed.