Arabic For Designers
Written by Mourad Boutros
Boutros International, March 2006
Reviewed by Allan Haley
The first of its kind, this book addresses the rise in global awareness of Arab cultures and provides a framework for understanding and respect.
Extensively illustrated with more than 200 examples of the best in contemporary Arabic typography and graphic design, Arabic for Designers is an authoritative guide for designers unfamiliar with Arabic script.
Using visual examples and case studies, Mourad Boutros takes the reader through the entire range of graphic design applications - newspaper and television news typefaces, book jacket designs, corporate and brand identity, logotype conversions, advertising, design for print and fine art.
The author shows how non-Arabic speaking designers can work with the language and understand and respect its cultural nuances, while avoiding the pitfalls and mistakes to which many others have fallen victim.
Arabic for Designers demonstrates how designing with Arabic can yield incredibly innovative, beautiful and successful results. Based upon over 40 years' experience of working with an array of corporate and creative clients, Mourad Boutros addresses the rise in global awareness about Arab culture in ways that inform and inspire.
This book is an invaluable reference for design students, design professionals, marketers and anyone interested in Arabic culture and language.
Extensively illustrated in colour and black and white
Case bound with dust jacket
ISBN 0-9762245-5-0
©2006 Boutros International. All rights reserved
- Allan Haley is Director of Words & Letters at Monotype Imaging. Here he is responsible for strategic planning and creative implementation of just about everything related to typeface designs. He is also responsible for editorial content for the company’s type libraries and Web sites.
- Prior to working for Monotype, Mr. Haley was Principal of Resolution, a consulting firm with expertise in fonts, font technology, type and typographic communication. He was also executive vice president of International Typeface Corporation.
- Mr. Haley is ex officio Chairman of the Board of the Society of Typographic Aficionados, and past President of the New York Type Directors Club. He is highly regarded as an educator and is a frequently requested speaker at national computer and design conferences.
- Mr. Haley is also a prolific writer, with five books on type and graphic communication and hundreds of articles for graphic design publications to his credit.