Neue Helvetica® is a melding of aesthetic and technical refinements that result in superior design proportions, improved legibility and an expanded range of uses beyond the original Helvetica typefaces.
Neue Helvetica World fonts enable the setting of pan-European languages, in addition to Arabic, Armenian, Cyrillic, Georgian, Greek, Hebrew, Thai and Vietnamese. The Cyrillic fonts include full support of the Unicode block, including characters for Bulgarian, Mazedonian, Serbian and Ukrainian.
Other Monotype global fonts can be paired with Neue Helvetica World to create a more comprehensive global typographic solution. A few examples follow:
Devanagari: Saral Devanagari
Japanese: Tazugane Gothic or Yu Gothic
Korean: YD Gothic 100 or YD Gothic 700
Simplified Chinese: M Ying Hei PRC or M Hei PRC
Traditional Chinese: M Ying HK or M Hei HK
Click here to download a brochure with more information on Neue Helvetica World.
The original design, drawn by Max Miedinger, was released by the Haas Type Foundry of Switzerland, then by Germany-based Stempel (the parent company of Haas) and finally by Mergenthaler Linotype. In 1983, Stempel released Neue Helvetica, a re-working of the design.
Since its launch, Helvetica has been refined by a variety of designers to add new weights and adapt the typeface for successive methods of composition, from hot metal to digital. In addition, character weights, proportions and spacing were sometimes compromised in earlier versions of the family in order to comply with inherent limitations of typesetting technologies of the day.
It was these modifications that led to the redrafting of Helvetica in 1983, when the complete family was carefully redrawn and expanded. The outcome was a synthesis of aesthetic and technical refinements that resulted in improved appearance, legibility and usefulness.
Neue Helvetica is available as OpenType® Pro fonts with characters that support Central European and many Eastern European languages, in addition to 34 Cyrillic versions and a Hebrew Helvetica.
Neue Helvetica’s most recent high-profile use was by Apple in its iPhone® 4 device.