The following font packs have been assembled for Snap-on. Use these fonts to create a cohesive look in your advertising and print media to increase the recognition of the Snap-on brand. Be sure to follow the usage of fonts established in brand communication standards.
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Snap-on Corporate Font Pack 1 (Memphis)
Its boldness suggests power and will correspond to solid messages where visual impact is important. As a display type, this face is recommended for use over 24 point for titles, headlines or advertisements. A consistently popular typeface over the years for large headlines that need attention grabbing "muscle".
Snap-on Corporate Font Pack 2 (FF Meta)
FF Meta was chosen for its readability and its dynamic, clean and progressive appearance. This product offers a complete family of options including condensed and regular proportions, weights ranging from light to black, and a suite of italics. This extensive selection provides the flexibility needed for diverse applications.
Snap-on Corporate Font Pack 3 (FF Meta LF)
Meta LF can be used when numbers are required. The numerals align evenly, without ascenders and descenders distracting the eye. Meta LF should be used for number heavy applications such as charts, graphs, price lists, spreadsheets, catalogs etc.