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Herb Lubalin

Herb Lubalin (Herbert Frederick) – born 17. 3. 1918 in New York, USA, died 24. 5. 1981 in New York, USA – graphic designer, typographer, type designer, teacher.


  • 1936–39: studies at the Cooper Union in New York.
  • 1939: produces work for the world exhibition in New York. Art director for Deutsch Shea Advertising (1941–42), Fairchild Publications (1942–43) and Reiss Advertising (1943–45).
  • 1945: vice-president of Sudler Hennesey Inc. in New York.
  • 1964–69: founds Herb Lubalin Inc. in New York.
  • 1969–75: president of Lubalin, Smith Carnase Inc., from 1975 onwards also with Alan Peckolick.
  • 1970: founds the International Typeface Corporation (ITC) with Aaron Burns in New York.
  • 1972: teaches at Cornell University and from 1976–81 at the Cooper Union in New York. 1973: publishes ITC’s in-house magazine, "Upper and lower case" (U&lc). Lubalin won over 500 prizes and took part in numerous exhibitions, including at the Society of Typographic Arts in Chicago (1957), at the Centre Georges Pompidou in Paris (1979) and at the ITC Center in New York (1980). Lubalin developed an associative, pictorial typography.

12 Families Found

    • ITC Avant Garde Gothic®

      12 Products from ITC
      • Available for Desktop use
      • Available for Digital Ad use
      • Available for eBook use
      • Available for Mobile App use
      • Available for Server use
      • Available for Web use
    Preview Family
    • ITC Lubalin Graph®

      19 Products from ITC
      • Available for Desktop use
      • Available for Digital Ad use
      • Available for eBook use
      • Available for Mobile App use
      • Available for Server use
      • Available for Web use
    Preview Family
    • ITC Avant Garde Gothic®

      12 Products from ParaType
      • Available for Desktop use
      • Available for eBook use
      • Available for Mobile App use
      • Available for Server use
      • Available for Web use
    Preview Family
    • ITC Serif Gothic®

      7 Products from ITC
      • Available for Desktop use
      • Available for Digital Ad use
      • Available for eBook use
      • Available for Mobile App use
      • Available for Server use
      • Available for Web use
    Preview Family
    • ITC Avant Garde Gothic® Condensed

      11 Products from ITC
      • Available for Desktop use
      • Available for Digital Ad use
      • Available for eBook use
      • Available for Mobile App use
      • Available for Server use
      • Available for Web use
    Preview Family
    • ITC Avant Garde™ Gothic

      5 Products from Elsner+Flake
    Preview Family
    • ITC Serif Gothic®

      7 Products from Adobe
      • Available for Desktop use
      • Available for eBook use
      • Available for Mobile App use
      • Available for Server use
    Preview Family
    • ITC Ronda™

      1 Products from ITC
      • Available for Desktop use
      • Available for Digital Ad use
      • Available for eBook use
      • Available for Mobile App use
      • Available for Server use
      • Available for Web use
    Preview Family
    • Busorama

      1 Products from URW
      • Available for Desktop use
      • Available for eBook use
      • Available for Mobile App use
      • Available for Server use
      • Available for Web use
    Preview Family
    • Domani

      1 Products from Counterpoint Type Studio
      • Available for Desktop use
      • Available for eBook use
      • Available for Mobile App use
      • Available for Server use
      • Available for Web use
    Preview Family
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