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Learn About Fonts & Typography

Explore the world of typography with as your guide. Our Learn About Fonts & Typography section is your resource for improving your typographic acumen and keeping up with what’s new on and the latest trends in visual design.

Recent articles

Browse the most recent contributions to Fontology, the Blog and fy(t)i.

New Improvements to Dynamic Subsetting

We’re really excited to announce an update to our Dynamic Subsetting technology that helps power the Web Fonts service. In a nutshell, instead of serving entire fonts to an end user, our Dynamic Subsetting technology creates custom fonts containing only the characters needed to display the page, thus reducing the file size of the font. As […]

Breaking for Sense

Setting type has changed drastically from the days of metal and phototypesetting. The responsibility for composing type no longer lies with a highly skilled, dedicated typographer, but more often with a designer or production artist, who may not be trained in this skill.

Web Fonts To Do For Ads, What They Did for the Web

It goes without saying that responsive design has changed the way we develop sites. So it shouldn’t be surprising that responsive techniques are making their way to the world of advertising where ad units must also conform to varying widths and a litany of screen sizes. But HTML-based ads can do much more than just […]

Top 100 Web Fonts for April 2015

Below you’ll find a list of the top 100 most used fonts from the Web Fonts service during April 2015. The top two-dozen or so Web fonts tend to be the classics of graphic communication—designs that have earned their street cred over time. The Klint™ typeface family, however, does not fit this stereotype. Released […]

Sizing Up Readability & Legibility

Print designers who were accustomed to setting type at small sizes—or who still set type at small sizes—should know that when it comes to type on digital displays, bigger is better. Although “big type” on the web has become its own style and even a trend, finding the right type size boils down to readability, […]

Customizing Type Software Settings

There are many seemingly small, yet highly significant details that contribute to creating professional-looking typography, and in turn, good design. A number of these can be controlled with the settings of your software.

Top 100 Web Fonts for March 2015

Below you’ll find a list of the top 100 most used fonts from the Web Fonts service during March. We’ll first take a closer look at a perennial favorite though: Trade Gothic. Since their initial release in the 1940s, the Trade Gothic® family has been a stable of North American graphic design. They were popular as […]

Building a Typographic Foundation with Style Sheets

Over the past few years, the axiom “mobile first” has motivated designers to get online and reach their audiences by first considering how the site and experience will take shape on mobile devices. Initially this meant designing for the small screen on a phone, but over time, e-readers and tablets have become more prevalent than […]

Fix Missing Fonts Fast

As a designer, you know the hassle of trying to work with a file that’s suffering from missing fonts—all the finesse of your project’s typography goes right out the window. This situation’s an even bigger headache if your project is in the hands of the printer getting ready to go to press. On press, time […]

Top 100 Web Fonts for February 2015

Below you’ll find a list of the top 100 most used fonts from the Web Fonts service during February. While the usual suspects, like the Trade Gothic®, Avenir® and Neue Helvetica® typefaces are at the top of the list, if you look a little past half-way, you’ll come across a pretty atypical – and very […]

Faces of type are like men’s faces. They have their own expression ; their complexion and peculiar twists and turns of line identify them immediately to friends, to whom each is full of identity.

J.L. Frazier

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